Learn more about how your data is protected at Allgäuer Bergwald Chalets.

1. Data Protection at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data with which you can be personally identified. Detailed information on data protection can be found in our privacy policy listed below this text.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. Their contact details can be found in the section “Information on the Responsible Party” in this privacy policy.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This may, for example, be data you enter into a contact form.

Other data is collected automatically or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g., internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure the website is provided without errors. Other data can be used to analyze your user behavior. If contracts are concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders, or other inquiries.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data at any time and free of charge. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you can withdraw this consent at any time for the future. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time with regard to this and other questions on the subject of data protection.

Analysis Tools and Tools from Third Parties

When you visit this website, your surfing behavior can be statistically evaluated. This is mainly done using analysis programs.

Detailed information on these analysis programs can be found in the following privacy policy.

2. Hosting

We host the content of our website with the following provider:

Hetzner

The provider is Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen (hereinafter Hetzner).

For details, please refer to Hetzner’s privacy policy: https://www.hetzner.com/de/legal/privacy-policy/.

The use of Hetzner is based on Art. 6 (1) lit. f GDPR. We have a legitimate interest in the most reliable presentation of our website. If consent has been requested, processing will be carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. The consent can be revoked at any time.

Order Processing

We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required under data protection law, which ensures that this service only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.

3. General Information and Mandatory Disclosures

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various pieces of personal data are collected. Personal data is data that can be used to identify you personally. This privacy policy explains which data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g., communication by email) may have security gaps. Complete protection of data against access by third parties is not possible.

Information on the Responsible Party

The responsible party for data processing on this website is:

Allgäuer Bergwald CHALETs Oberstaufen GmbH
Fluhstraße 26
87534 Oberstaufen

Commercial Register: HRB 15867
Register Court: Amtsgericht Kempten (Allgäu)

Represented by:
Alexander von Hofen and Rolf Mezger

Phone: +49 152 09753052
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage Duration

Unless a more specific storage period has been stated in this privacy policy, your personal data will remain with us until the purpose for the data processing ceases to apply. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted, provided we have no other legally permissible reasons for storing your personal data (e.g., tax or commercial retention periods); in the latter case, deletion takes place after these reasons cease to apply.

General Information on the Legal Bases for Data Processing on This Website

If you have consented to data processing, we process your personal data based on Art. 6 (1) lit. a GDPR or Art. 9 (2) lit. a GDPR, if special categories of data according to Art. 9 (1) GDPR are processed. In the case of express consent to the transfer of personal data to third countries, data processing is also based on Art. 49 (1) lit. a GDPR. If you have consented to the storage of cookies or access to information on your device (e.g., via device fingerprinting), data processing is also based on § 25 (1) TDDDG. The consent can be revoked at any time. If your data is required for contract fulfillment or for pre-contractual measures, we process your data based on Art. 6 (1) lit. b GDPR. Furthermore, we process your data if required to fulfill a legal obligation on the basis of Art. 6 (1) lit. c GDPR. Data processing may also take place on the basis of our legitimate interest according to Art. 6 (1) lit. f GDPR. The relevant legal basis in each individual case is explained in the following paragraphs of this privacy policy.

Recipients of Personal Data

In the course of our business activities, we work with various external entities. In some cases, the transmission of personal data to these external entities is also necessary. We only pass on personal data to external entities if this is necessary within the framework of contract fulfillment, if we are legally obliged to do so (e.g., transfer of data to tax authorities), if we have a legitimate interest pursuant to Art. 6 (1) lit. f GDPR, or if another legal basis permits data transmission. When using processors, we only transfer personal data of our customers on the basis of a valid data processing agreement. In the case of joint processing, a joint processing agreement is concluded.

Revocation of Your Consent to Data Processing

Many data processing operations are only possible with your express consent. You can revoke an already granted consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to Object to Data Collection in Special Cases and to Direct Advertising (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON ART. 6 (1) LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 (1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS ASSOCIATED WITH SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION PURSUANT TO ART. 21 (2) GDPR).

Right to Lodge a Complaint with the Competent Supervisory Authority

In the event of violations of the GDPR, data subjects have a right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged infringement. The right to lodge a complaint is without prejudice to other administrative or judicial remedies.

Right to Data Portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done to the extent that it is technically feasible.

Right to Information, Rectification, and Erasure

Within the scope of the applicable legal provisions, you have the right at any time to free information about your stored personal data, its origin and recipients, and the purpose of data processing and, if necessary, a right to rectification or erasure of this data. You can contact us at any time for this or any other questions on the subject of personal data.

Right to Restriction of Processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time for this. The right to restriction of processing applies in the following cases:

• If you dispute the accuracy of your personal data stored by us, we usually need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.
• If the processing of your personal data was/is unlawful, you may request the restriction of data processing instead of deletion.
• If we no longer need your personal data, but you need it to exercise, defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
• If you have objected pursuant to Art. 21 (1) GDPR, a balancing of your and our interests must be carried out. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

SSL or TLS Encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator. You can recognize an encrypted connection by the browser’s address line changing from “http://” to “https://” and by the lock icon in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on This Website

If, after concluding a paid contract, there is an obligation to provide us with your payment data (e.g., account number for direct debit authorization), this data is needed for payment processing.

Payment transactions via common payment methods (Visa/MasterCard, direct debit) are conducted exclusively over an encrypted SSL or TLS connection. You can recognize an encrypted connection by the browser address bar changing from “http://” to “https://” and the lock icon appearing in your browser line.

With encrypted communication, your payment data transmitted to us cannot be read by third parties.

Objection to Advertising Emails

The use of contact details published in the context of the imprint obligation for sending unsolicited advertising and informational materials is hereby objected to. The operators of the site expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, such as spam emails.

4. Data Collection on This Website

Booking Tool DIRS21

The booking functionality on this website as part of this online booking tool ("OBT") is provided to you by TourOnline AG, Borsigstraße 26, 73249 Wernau, Germany (www.dirs21.de), hereinafter referred to as “TOAG”. The collection and use of your data are always carried out in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 (GDPR), the Federal Data Protection Act (BDSG) and the Telemedia Act (TMG). In the following privacy policy, TOAG – as the controller for data processing – informs you about which data is collected by TOAG and how we process this data.

https://reservation.one.dirs21.de/terms/

The collection of this data is based on Article 6(1)(f) GDPR.

Cookies

Our websites use so‑called “cookies”. Cookies are small data packages and do no harm to your device. They are either stored temporarily for the duration of a session (session cookies) or permanently on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain on your device until you delete them yourself or they are automatically removed by your browser.

Cookies may come from us (first‑party cookies) or from third parties (so‑called third‑party cookies). Third‑party cookies enable the integration of certain third‑party services within websites (e.g., cookies for payment services).

Cookies serve different purposes. Many cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or video display). Other cookies can be used to analyze user behavior or for advertising purposes.

Cookies that are necessary for conducting the electronic communication process, providing certain functions requested by you (e.g., for the shopping cart function), or optimizing the website (e.g., cookies for measuring web traffic) are stored on the basis of Article 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error‑free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Article 6(1)(a) GDPR and § 25(1) TDDDG); consent may be revoked at any time.

You can configure your browser so that you are informed about cookie placement and allow cookies on a case‑by‑case basis, restrict or exclude acceptance of cookies for specific cases or in general, and enable automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

You can find out which cookies and services are used on this website in the privacy policy.

Consent with P8 Cookie‑Manager

Our website uses consent technology from Platform 8 GmbH to obtain your consent for storing certain cookies on your device or for using certain technologies and to document this in compliance with data protection laws. The provider of this technology is Platform 8 GmbH, Seestraße 13, 71229 Leonberg, Germany (hereinafter “P8 Cookie‑Manager”).

The P8 Cookie‑Manager is hosted on our servers so that no connection is made to the provider's servers. The P8 Cookie‑Manager stores a cookie in your browser to match the consents you have given or withdrawn. The data collected in this way is stored until you request deletion, delete the cookie yourself, or the purpose for data storage ceases to exist. Mandatory legal retention obligations remain unaffected.

The P8 Cookie‑Manager is used to obtain legally required consents for using cookies. The legal basis for this is Article 6(1)(c) GDPR.

Server Log Files

The site provider automatically collects and stores information in so‑called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Hostname of the requesting computer
• Time of the server request
• IP address

These data are not merged with other data sources.

The collection of this data is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in technically error‑free presentation and optimization of its website – hence the need to record server log files.

Contact Form

If you send us inquiries via the contact form, the information you provide, including contact details, will be stored and processed by us to process the inquiry and for follow‑up questions. This data will not be passed on without your consent.

Processing of this data is based on Article 6(1)(b) GDPR if your inquiry is related to the fulfillment of a contract or is necessary for pre‑contractual measures. In all other cases, processing is based on our legitimate interest in effective handling of inquiries (Article 6(1)(f) GDPR) or on your consent (Article 6(1)(a) GDPR), if requested; consent may be withdrawn at any time.

The data you enter in the contact form will remain stored by us until you request deletion, revoke consent for storage, or the purpose of data storage ends (e.g., after your inquiry has been fully handled). Mandatory legal retention periods remain unaffected.

Inquiry via Email, Telephone, or Fax

If you contact us by email, telephone, or fax, your inquiry, including all resulting personal data (name, inquiry), will be stored and processed for the purpose of handling your request. This data will not be passed on without your consent.

Processing of this data is based on Article 6(1)(b) GDPR if your inquiry is related to contract fulfillment or necessary for pre‑contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries (Article 6(1)(f) GDPR) or on your consent (Article 6(1)(a) GDPR), if requested; consent may be withdrawn at any time.

The data you send to us via contact requests will remain stored until you request deletion, revoke consent for storage, or the purpose of data storage ends (e.g., after handling your request). Mandatory legal retention periods remain unaffected.

Communication via WhatsApp

For communication with our customers and other third parties, we use the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Communication takes place via end‑to‑end encryption (peer‑to‑peer), which prevents WhatsApp or other third parties from accessing the content of communications. However, WhatsApp does have access to metadata generated during the communication process (e.g., sender, recipient, and time). We further point out that WhatsApp, according to its own statements, shares personal data of its users with its U.S.-based parent company, Meta. More details on data processing can be found in WhatsApp’s privacy policy under: https://www.whatsapp.com/legal/#privacy-policy.

The use of WhatsApp is based on our legitimate interest in fast and effective communication with customers, prospects, and other business or contractual partners (Article 6(1)(f) GDPR). If appropriate consent has been requested, data processing is carried out solely on the basis of consent; this may be withdrawn at any time for the future.

The communication content exchanged between you and us on WhatsApp remains stored with us until you request deletion, revoke consent for storage, or the purpose of data storage ends (e.g., after dealing with your inquiry). Mandatory retention periods remain unaffected.

The company holds a certification under the “EU‑US Data Privacy Framework” (DPF), which is an agreement between the European Union and the U.S. to ensure adherence to European data protection standards in U.S.-based data processing. Any DPF-certified company commits to complying with these standards. Further information is available from the provider at: https://www.dataprivacyframework.gov/participant/7735.

We use WhatsApp in the “WhatsApp Business” variant.

Data transfer to the U.S. is based on the Standard Contractual Clauses of the EU Commission. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.

We have configured our WhatsApp accounts so that there is no automatic synchronization with the address book on the smartphones in use.

We have concluded a data processing agreement (DPA) with the aforementioned provider.

The company holds a certification under the “EU‑US Data Privacy Framework” (DPF). This is an agreement between the European Union and the U.S. to ensure compliance with European data protection standards in U.S. data processing. Any certified DPF company commits to these standards. Further information is available at: https://www.dataprivacyframework.gov/participant/5959.

Registration on This Website

You can register on this website to use additional features. We use the data you provide only for the purpose of using the respective offer or service for which you registered. Required information during registration must be provided completely. Otherwise, we will reject the registration.

We use the email address you provided during registration to inform you of significant changes, such as changes in the offer or technically necessary changes.

Processing of the data entered during registration is carried out for the purpose of carrying out the user relationship established by the registration and, if applicable, to initiate further contracts (Article 6(1)(b) GDPR).

The data collected during registration is stored by us as long as you are registered on this website and is then deleted. Legal retention periods remain unaffected.

5. Analysis Tools and Advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to embed tracking or analytics tools and other technologies on our website. Google Tag Manager itself does not create user profiles, store cookies, or conduct independent analyses. It only manages and delivers the tools embedded through it. However, Google Tag Manager does capture your IP address, which may be transferred to Google's parent company in the United States.

The use of Google Tag Manager is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in the swift and uncomplicated integration and management of various tools on their website. If appropriate consent has been requested, processing is carried out solely on the basis of Article 6(1)(a) GDPR and §25(1) TDDDG, to the extent that consent includes storing cookies or accessing information on the user's device (e.g., via device fingerprinting) as defined by TDDDG. Consent may be withdrawn at any time.

The company holds a certification under the “EU‑US Data Privacy Framework” (DPF). This is an agreement between the EU and the U.S. to ensure compliance with European data protection standards in U.S.-based data processing. Any DPF-certified company commits to these standards. Further information can be found here: https://www.dataprivacyframework.gov/participant/5780.

Google Analytics

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics allows the website operator to analyze visitor behavior. The operator receives various usage data, such as page views, dwell time, operating systems used, and user origin. These data are combined into a user ID and associated with the visitor's device.

Additionally, with Google Analytics, we can record your mouse and scroll movements and clicks. Google Analytics also employs various modeling approaches to augment the collected data sets and uses machine learning technologies in data analysis.

Google Analytics

Diese Website nutzt Funktionen des Webanalysedienstes Google Analytics. Anbieter ist die Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Irland.

Google Analytics ermöglicht es dem Websitebetreiber, das Verhalten der Websitebesucher zu analysieren. Hierbei erhält der Websitebetreiber verschiedene Nutzungsdaten, wie z. B. Seitenaufrufe, Verweildauer, verwendete Betriebssysteme und Herkunft des Nutzers. Diese Daten werden in einer User-ID zusammengefasst und dem jeweiligen Endgerät des Websitebesuchers zugeordnet.

Des Weiteren können wir mit Google Analytics u. a. Ihre Maus- und Scrollbewegungen und Klicks aufzeichnen. Ferner verwendet Google Analytics verschiedene Modellierungsansätze, um die erfassten Datensätze zu ergänzen und setzt Machine-Learning-Technologien bei der Datenanalyse ein.

Google Analytics verwendet Technologien, die die Wiedererkennung des Nutzers zum Zwecke der Analyse des Nutzerverhaltens ermöglichen (z. B. Cookies oder Device-Fingerprinting). Die von Google erfassten Informationen über die Benutzung dieser Website werden in der Regel an einen Server von Google in den USA übertragen und dort gespeichert.

Die Nutzung dieses Dienstes erfolgt auf Grundlage Ihrer Einwilligung nach Art. 6 Abs. 1 lit. a DSGVO und § 25 Abs. 1 TDDDG. Die Einwilligung ist jederzeit widerrufbar.

Die Datenübertragung in die USA wird auf die Standardvertragsklauseln der EU-Kommission gestützt. Details finden Sie hier: https://privacy.google.com/businesses/controllerterms/mccs/.

Das Unternehmen verfügt über eine Zertifizierung nach dem „EU-US Data Privacy Framework“ (DPF). Der DPF ist ein Übereinkommen zwischen der Europäischen Union und den USA, der die Einhaltung europäischer Datenschutzstandards bei Datenverarbeitungen in den USA gewährleisten soll. Jedes nach dem DPF zertifizierte Unternehmen verpflichtet sich, diese Datenschutzstandards einzuhalten. Weitere Informationen hierzu erhalten Sie vom Anbieter unter folgendem Link: https://www.dataprivacyframework.gov/participant/5780.

IP Anonymisierung

Die Google Analytics IP-Anonymisierung ist aktiviert. Dadurch wird Ihre IP-Adresse von Google innerhalb von Mitgliedstaaten der Europäischen Union oder in anderen Vertragsstaaten des Abkommens über den Europäischen Wirtschaftsraum vor der Übermittlung in die USA gekürzt. Nur in Ausnahmefällen wird die volle IP-Adresse an einen Server von Google in den USA übertragen und dort gekürzt. Im Auftrag des Betreibers dieser Website wird Google diese Informationen benutzen, um Ihre Nutzung der Website auszuwerten, um Reports über die Websiteaktivitäten zusammenzustellen und um weitere mit der Websitenutzung und der Internetnutzung verbundene Dienstleistungen gegenüber dem Websitebetreiber zu erbringen. Die im Rahmen von Google Analytics von Ihrem Browser übermittelte IP-Adresse wird nicht mit anderen Daten von Google zusammengeführt.

Browser Plugin

Sie können die Erfassung und Verarbeitung Ihrer Daten durch Google verhindern, indem Sie das unter dem folgenden Link verfügbare Browser-Plugin herunterladen und installieren: https://tools.google.com/dlpage/gaoptout?hl=de.

Mehr Informationen zum Umgang mit Nutzerdaten bei Google Analytics finden Sie in der Datenschutzerklärung von Google: https://support.google.com/analytics/answer/6004245?hl=de.

Google-Signale

Wir nutzen Google-Signale. Wenn Sie unsere Website besuchen, erfasst Google Analytics u. a. Ihren Standort, Suchverlauf und YouTube-Verlauf sowie demografische Daten (Besucherdaten). Diese Daten können mit Hilfe von Google-Signal für personalisierte Werbung verwendet werden. Wenn Sie über ein Google-Konto verfügen, werden die Besucherdaten von Google-Signal mit Ihrem Google-Konto verknüpft und für personalisierte Werbebotschaften verwendet. Die Daten werden außerdem für die Erstellung anonymisierter Statistiken zum Nutzerverhalten unserer User verwendet.

Auftragsverarbeitung

Wir haben mit Google einen Vertrag zur Auftragsverarbeitung abgeschlossen und setzen die strengen Vorgaben der deutschen Datenschutzbehörden bei der Nutzung von Google Analytics vollständig um.

Google Analytics E-Commerce-Messung

Diese Website nutzt die Funktion „E-Commerce-Messung“ von Google Analytics. Mit Hilfe von E-Commerce-Messung kann der Websitebetreiber das Kaufverhalten der Websitebesucher zur Verbesserung seiner Online-Marketing-Kampagnen analysieren. Hierbei werden Informationen, wie zum Beispiel die getätigten Bestellungen, durchschnittliche Bestellwerte, Versandkosten und die Zeit von der Ansicht bis zum Kauf eines Produktes erfasst. Diese Daten können von Google unter einer Transaktions-ID zusammengefasst werden, die dem jeweiligen Nutzer bzw. dessen Gerät zugeordnet ist.

Google Ads Remarketing

Diese Website nutzt die Funktionen von Google Ads Remarketing. Anbieter ist die Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Irland.

Mit Google Ads Remarketing können wir Personen, die mit unserem Online-Angebot interagieren bestimmten Zielgruppen zuordnen, um ihnen anschließend interessenbezogene Werbung im Google-Werbenetzwerk anzeigen zu lassen (Remarketing bzw. Retargeting).

Des Weiteren können die mit Google Ads Remarketing erstellten Werbe-Zielgruppen mit den geräteübergreifenden Funktionen von Google verknüpft werden. Auf diese Weise können interessenbezogene, personalisierte Werbebotschaften, die in Abhängigkeit Ihres früheren Nutzungs- und Surfverhaltens auf einem Endgerät (z. B. Handy) an Sie angepasst wurden auch auf einem anderen Ihrer Endgeräte (z. B. Tablet oder PC) angezeigt werden.

Wenn Sie über einen Google-Account verfügen, können Sie der personalisierten Werbung unter folgendem Link widersprechen: https://adssettings.google.com/anonymous?hl=de.

Die Nutzung dieses Dienstes erfolgt auf Grundlage Ihrer Einwilligung nach Art. 6 Abs. 1 lit. a DSGVO und § 25 Abs. 1 TDDDG. Die Einwilligung ist jederzeit widerrufbar.

Weitergehende Informationen und die Datenschutzbestimmungen finden Sie in der Datenschutzerklärung von Google unter: https://policies.google.com/technologies/ads?hl=de.

Das Unternehmen verfügt über eine Zertifizierung nach dem „EU-US Data Privacy Framework“ (DPF). Der DPF ist ein Übereinkommen zwischen der Europäischen Union und den USA, der die Einhaltung europäischer Datenschutzstandards bei Datenverarbeitungen in den USA gewährleisten soll. Jedes nach dem DPF zertifizierte Unternehmen verpflichtet sich, diese Datenschutzstandards einzuhalten. Weitere Informationen hierzu erhalten Sie vom Anbieter unter folgendem Link: https://www.dataprivacyframework.gov/participant/5780.

Zielgruppenbildung mit Kundenabgleich

Zur Zielgruppenbildung verwenden wir unter anderem den Kundenabgleich von Google Ads Remarketing. Hierbei übergeben wir bestimmte Kundendaten (z. B. E-Mail-Adressen) aus unseren Kundenlisten an Google. Sind die betreffenden Kunden Google-Nutzer und in ihrem Google-Konto eingeloggt, werden ihnen passende Werbebotschaften innerhalb des Google-Netzwerks (z. B. bei YouTube, Gmail oder in der Suchmaschine) angezeigt.

6. Newsletter

Newsletter­daten

Wenn Sie den auf der Website angebotenen Newsletter beziehen möchten, benötigen wir von Ihnen eine E-Mail-Adresse sowie Informationen, welche uns die Überprüfung gestatten, dass Sie der Inhaber der angegebenen E-Mail-Adresse und mit dem Empfang des Newsletters einverstanden sind. Weitere Daten werden nicht bzw. nur auf freiwilliger Basis erhoben. Für die Abwicklung der Newsletter nutzen wir Newsletterdiensteanbieter, die nachfolgend beschrieben werden.

Brevo

Diese Website nutzt Brevo für den Versand von Newslettern. Anbieter ist die Sendinblue GmbH, Köpenicker Straße 126, 10179 Berlin, Deutschland.

Brevo ist ein Dienst, mit dem u.a. der Versand von Newslettern organisiert und analysiert werden kann. Die von Ihnen zum Zwecke des Newsletterbezugs eingegeben Daten werden auf den Servern der Sendinblue GmbH in Deutschland gespeichert.

Datenanalyse durch Brevo

Mit Hilfe von Brevo ist es uns möglich, unsere Newsletter-Kampagnen zu analysieren. So können wir z. B. sehen, ob eine Newsletter-Nachricht geöffnet und welche Links ggf. angeklickt wurden. Auf diese Weise können wir u.a. feststellen, welche Links besonders oft angeklickt wurden.

Außerdem können wir erkennen, ob nach dem Öffnen/ Anklicken bestimmte vorher definierte Aktionen durchgeführt wurden (Conversion-Rate). Wir können so z. B. erkennen, ob Sie nach dem Anklicken des Newsletters einen Kauf getätigt haben.

Brevo ermöglicht es uns auch, die Newsletter-Empfänger anhand verschiedener Kategorien zu unterteilen („clustern“). Dabei lassen sich die Newsletterempfänger z. B. nach Alter, Geschlecht oder Wohnort unterteilen. Auf diese Weise lassen sich die Newsletter besser an die jeweiligen Zielgruppen anpassen.

Wenn Sie keine Analyse durch Brevo wollen, müssen Sie den Newsletter abbestellen. Hierfür stellen wir in jeder Newsletternachricht einen entsprechenden Link zur Verfügung.

Ausführliche Informationen zum zu den Funktionen von Brevo entnehmen Sie folgendem Link: https://www.brevo.com/de/newsletter-software/.

Rechtsgrundlage

Die Datenverarbeitung erfolgt auf Grundlage Ihrer Einwilligung (Art. 6 Abs. 1 lit. a DSGVO). Sie können diese Einwilligung jederzeit widerrufen. Die Rechtmäßigkeit der bereits erfolgten Datenverarbeitungsvorgänge bleibt vom Widerruf unberührt.

Speicherdauer

Die von Ihnen zum Zwecke des Newsletter-Bezugs bei uns hinterlegten Daten werden von uns bis zu Ihrer Austragung aus dem Newsletter bei uns bzw. dem Newsletterdiensteanbieter gespeichert und nach der Abbestellung des Newsletters aus der Newsletterverteilerliste gelöscht. Daten, die zu anderen Zwecken bei uns gespeichert wurden, bleiben hiervon unberührt.

Nach Ihrer Austragung aus der Newsletterverteilerliste wird Ihre E-Mail-Adresse bei uns bzw. dem Newsletterdiensteanbieter ggf. in einer Blacklist gespeichert, sofern dies zur Verhinderung künftiger Mailings erforderlich ist. Die Daten aus der Blacklist werden nur für diesen Zweck verwendet und nicht mit anderen Daten zusammengeführt. Dies dient sowohl Ihrem Interesse als auch unserem Interesse an der Einhaltung der gesetzlichen Vorgaben beim Versand von Newslettern (berechtigtes Interesse im Sinne des Art. 6 Abs. 1 lit. f DSGVO). Die Speicherung in der Blacklist ist zeitlich nicht befristet. Sie können der Speicherung widersprechen, sofern Ihre Interessen unser berechtigtes Interesse überwiegen.

Näheres entnehmen Sie den Datenschutzbestimmungen von Brevo unter: https://www.brevo.com/de/datenschutz-uebersicht/ sowie https://www.brevo.com/de/legal/privacypolicy/.

Auftragsverarbeitung

Wir haben einen Vertrag über Auftragsverarbeitung (AVV) zur Nutzung des oben genannten Dienstes geschlossen. Hierbei handelt es sich um einen datenschutzrechtlich vorgeschriebenen Vertrag, der gewährleistet, dass dieser die personenbezogenen Daten unserer Websitebesucher nur nach unseren Weisungen und unter Einhaltung der DSGVO verarbeitet.

Newsletterversand an Bestandskunden

Wenn Sie Waren oder Dienstleistungen bei uns bestellen und hierbei Ihre E-Mail-Adresse hinterlegen, kann diese E-Mail-Adresse in der Folge durch uns für den Versand von Newslettern verwendet werden, sofern wir Sie vorab hierüber informieren. In einem solchen Fall wird über den Newsletter nur Direktwerbung für eigene ähnliche Waren oder Dienstleistungen versendet. Die Zusendung dieses Newsletters kann von Ihnen jederzeit gekündigt werden. Zu diesem Zweck findet sich in jedem Newsletter ein entsprechender Link. Rechtsgrundlage für den Versand des Newsletters ist in diesem Fall Art. 6 Abs. 1 lit. f DSGVO in Verbindung mit § 7 Abs. 3 UWG.

Nach Ihrer Austragung aus der Newsletterverteilerliste wird Ihre E-Mail-Adresse bei uns ggf. in einer Blacklist gespeichert, um künftige Mailings an Sie zu verhindern. Die Daten aus der Blacklist werden nur für diesen Zweck verwendet und nicht mit anderen Daten zusammengeführt. Dies dient sowohl Ihrem Interesse als auch unserem Interesse an der Einhaltung der gesetzlichen Vorgaben beim Versand von Newslettern (berechtigtes Interesse im Sinne des Art. 6 Abs. 1 lit. f DSGVO). Die Speicherung in der Blacklist ist zeitlich nicht befristet. Sie können der Speicherung widersprechen, sofern Ihre Interessen unser berechtigtes Interesse überwiegen.

Newsletter distribution to existing customers

If you order goods or services from us and provide your email address in the process, this email address may subsequently be used by us to send newsletters, provided we inform you of this in advance. In such a case, the newsletter will only contain direct advertising for our own similar goods or services. You can unsubscribe from this newsletter at any time. For this purpose, a corresponding link is included in each newsletter. The legal basis for sending the newsletter in this case is Art. 6(1)(f) GDPR in conjunction with Section 7(3) of the German Act Against Unfair Competition (UWG).

After you unsubscribe from the newsletter distribution list, your email address may be stored by us in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). The storage in the blacklist is not time-limited. You may object to the storage if your interests outweigh our legitimate interest.

7. Plugins and Tools

YouTube with enhanced privacy

This website integrates videos from the YouTube website. The operator of the site is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of our pages with embedded YouTube videos, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, YouTube can directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalize the browsing experience on YouTube. Ads shown in enhanced privacy mode are also not personalized. No cookies are set in enhanced privacy mode. However, so-called local storage elements are saved in the user's browser, which, similar to cookies, may contain personal data and can be used for recognition. You can find details about enhanced privacy mode here: https://support.google.com/youtube/answer/171780.

Further data processing operations may be triggered after activating a YouTube video, over which we have no control.

The use of YouTube is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) as per the TDDDG. Consent can be revoked at any time.

Further information on data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Each company certified under the DPF commits to adhering to these data protection standards. For more information, see: https://www.dataprivacyframework.gov/participant/5780.

Adobe Fonts

This website uses Adobe Web Fonts for a consistent display of certain fonts. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).

When you access this website, your browser loads the required fonts directly from Adobe to display them correctly on your device. In doing so, your browser connects to Adobe’s servers in the USA. This lets Adobe know that your IP address accessed this website. According to Adobe, no cookies are stored when providing the fonts.

The storage and analysis of the data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the uniform presentation of fonts on its website. If consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) as per the TDDDG. Consent can be revoked at any time.

Data transmission to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://www.adobe.com/de/privacy/eudatatransfers.html.

More information on Adobe Fonts can be found at: https://www.adobe.com/de/privacy/policies/adobe-fonts.html.

You can view Adobe’s privacy policy at: https://www.adobe.com/de/privacy/policy.html

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Each company certified under the DPF commits to adhering to these data protection standards. For more information, see: https://www.dataprivacyframework.gov/participant/5660.

Google Maps

This site uses the Google Maps map service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. This service allows us to integrate map content on our website.

To use the features of Google Maps, it is necessary to store your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. If Google Maps is activated, Google may use Google Fonts to ensure the uniform display of fonts. When calling up Google Maps, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

The use of Google Maps is in the interest of an attractive presentation of our online offers and easy findability of the locations indicated on our website. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) as per the TDDDG. Consent can be revoked at any time.

Data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

More information on how user data is handled can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Each company certified under the DPF commits to adhering to these data protection standards. For more information, see: https://www.dataprivacyframework.gov/participant/5780.

Google reCAPTCHA

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to determine whether data entry on this website (e.g., in a contact form) is carried out by a human or by an automated program. reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the site. For the analysis, reCAPTCHA evaluates various information (e.g., IP address, time spent on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.

The storage and analysis of data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and from spam. If consent was requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent includes the storage of cookies or access to information on the user's device (e.g., device fingerprinting) as per the TDDDG. Consent can be revoked at any time.

Further information about Google reCAPTCHA can be found in the Google Privacy Policy and Terms of Use at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

The company is certified under the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that aims to ensure compliance with European data protection standards when processing data in the USA. Each company certified under the DPF commits to adhering to these data protection standards. For more information, see: https://www.dataprivacyframework.gov/participant/5780.